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Josh Jackson Agrees To Endorsement Contract With Under Armour


A day before the 2017 NBA Draft rolls on, Josh Jackson has agreed to a deal with Under Armour. Kris Stone, Under Armour Senior Director of Basketball Sports Marketing, posted a ... Read More »

Potential No. 1 Pick Markelle Fultz Signs Contract With Nike


Markelle Fultz seems to be the favored pick for that No. 1 overall spot in the 2017 NBA Draft but before all that, the Washington Huskies star already has a ... Read More »

Big Baller Brand Releases Overpirced ZO2 And It Looks Oddly Familiar


This isn’t fake news folks but in this case, true news is definitely crazier than the fake ones. The Big Baller Brand has released the ZO2: Prime kicks but you way ... Read More »

Nike Inks Top Pick Kelsey Plum To Endorsement Deal


WNBA’s 2017 top overall pick Kelsey Plum has signed a multi-year contract with sports apparel giant Nike. The terms of the deal have not been disclosed. Plum holds the NCAA women’s basketball record ... Read More »

Cheyenne Engineer Named Winner Of Nike Shoe Design Contest


Being a sneaker nerd ain’t that bad. Just ask Brett Drake. Drake, is a local engineer with RESPEC Consultants (and goes by the title “sneaker nerd”) has won a $50,000 Nike ... Read More »

How Adidas ‘Made The Biggest Mistake’ In The History Of Corporate America


Business is a tricky proposition and anyone who’s into it will tell you a million stories about how it’s literally a game of inches. One such storyteller is Sonny Vaccaro, former ... Read More »

Under Armour Officially Brings Terrance “2K” Ferguson To The Fold


After Terrance “2K” Ferguson signed with Under Armour Thursday and after the signing, one question remains: Is he going to be a future NBA Slam Dunk or 3-point champion? Well, ... Read More »

Michael Jordan’s Infamous Banned Shoes Weren’t Air Jordan 1’s


Nobody would even care about this piece of news but as self-confessed basketball and sneaker fanatics, we should take pride in having our facts straight. And this time around, we ... Read More »

Shaq, Reebok To Release Limited Edition Signed Shoes In Time For HOF Induction


Shaquille O’Neal will be enshrined in the Naismith Basketball Hall of Fame next month and it’s just not possible for the guy not to think of a gimmick to accompany ... Read More »

Brandon Ingram Headlines 5 Lottery Prospects That Signed With Adidas


Adidas struck gold when they got to sign five lottery prospects in the upcoming NBA Draft, starting with Duke forward Brandon Ingram. The lanky scorer will be joined in the three-stripe ... Read More »