Ben Simmons has yet to take part in a regular season NBA game but his jersey already sells like a superstar. Philly.com reports:
Since draft night, Fanatics.com is reporting that in terms of merchandise sales, Simmons is the 10th-best seller among National Basketball Association players. He’s the highest-selling Philadelphia athlete in all sports across the Fanatics platform of hundreds of e-commerce sites, which includes SixersShop.com – the Sixers’ official team store.
Demand for Simmons merchandise helped SixersShop.com see a 76 percent spike in sales compared with July 2015, according to Fanatics.com.
After three forgettable seasons, even a semblance of a victory no matter how small should uplift the Philadelphia fanbase. Simmons will be joined with fellow rookies Joel Embiid and Dario Saric for the Sixers, who have missed the playoffs the past four seasons and is the NBA’s worst the past three.